We recently launched a new project for a new client. With the rise of popularity of citizens getting their carry permits in MN and WI, Chandler’s Conceal and Carry Instruction in Hastings MN contacted us to help build a professional looking website. There were a couple web design challenges going into this project.
Our client asked us to build the site in such a way that it was very un-intimidating, so as not to turn away any potential customers. The very idea of carrying a loaded weapon is intimidating to some, so the aim of the website’s design was to offer a professional looking site that didn’t focus on imagery of weapons. The main colors in the web design (blue and orange) were chosen for a couple important reasons. As many designers know, the decisions of color in your design affect user perception of your brand. With this in mind Blue was chosen as the strongest element to portray calmness, stability, trust, and professionalism, while the accent of orange allowed for the ability to pull the website visitors attention to key components of the site.
Before we closed out the project, in all we helped Chandler’s Conceal and Carry Instruction with a web design, new logo design, and a new business card design to ensure consistency of brand throughout all the different collateral.
Chris Chandler, our client, was absolutely great to work with. He was very open to suggestion and willing to offer valuable input when needed. These kinds of things can make a project an absolute pleasure to work on. Chris is very good at what he does, if anyone is looking for a professional and knowledgeable Conceal and Carry Instructor, CLICK HERE and contact Chris.
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Tags: project launches, web design






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